Save The Children
When Save The Children invited us to visit Za’atari – the world’s second largest refugee camp and home to over 80,000 Syrians – we discovered an incredible project. Magnum photographer Michael Christopher Brown had created a photography class in which he gave 12 children iPhones and equipped them with the skills to tell their own stories.
These kids have no direct connection to the outside world; no way to share their story and, vitally, to have others respond. My Own Account was about going beyond the photographs, creating an opportunity to engage with the people behind them.
We took inspiration from social media to create an exhibition in which visitors could show their love for the photographs that they really connected with. These interactions were recorded and shared with the children of Za’atari in what, for many, was their first interaction with the world outside since arriving at the camp.
Client: Save The Children
Agency: Mother London, Mother Design
Creative Director: Christian Cervantes
Designers: George Lavender, Avi Bernet
Account/Project Manager: Cat Cooke
Photographer: Patrick Lauder