Barbican: Digital Revolution
The Barbican’s Digital Revolution was the most comprehensive presentation of digital creativity – past, present and future – ever to be staged in the UK. Our task was to establish the exhibition as the cultural event of the year.
Rather than following convention and attempting to summarise the contents of this exhibition – an impossible task given sheer breadth of this undertaking – we chose instead to focus on the thing that united it all – human interaction.
Focusing on human expression, interaction and emotion that digital creativity evokes in its audience, we created a visual language to cut through the noise by capturing the emotion that visitors experience when interacting with the works.
Agency: Mother London, Mother Design
Creative Director: Tom Munckton
Design Director: Simon Anderson
Designers: Charlie Crook, George Lavender
Account/Project Manager: Louise Coates
Photographer: Greg White